Kerrang Magazine Cover Analysis

The magazine Kerrang is published by Bauer and targets a young audience who are interested in indie and rock music. The colours are bright and eye catching with a sharp contrast between the black, yellow and white. These are the colours of crime scene tape which adds an element of danger to the magazine and the other colour featured, red, is the colour normally associated with violence. Several of the banners sport terms such as 'Sex, drugs, violence' and 'the worlds most dangerous band.' All of these factors contribute to the magazines overall image of rebellion. Avenged Sevenfold is featured on the cover and this famous band would attract buyers and the lead singer is in the centre and slightly forward, highlighting that he is the most important member. The magazine offers a free poster which would encourage people to buy and the word 'free' is in bold white which makes it stand out. . There is also a large, white 'plus' which shows the reader that there is more inside the magazine, but they have to buy it first to access the content. There are also several other shots which are featured on the front cover which showcase the other bands inside the magazine. The strap line at the top features words like 'Mega' which adds to the excitement of the magazine by making the content sound larger than life. The names of the other bands are also in a font similar to a typewriter which makes it look as though the magazine was put together in a hurry; that it is raw which is a rebellion against the conventions of magazines. This adds to the whole idea of rebellion that the magazine is trying to portray. The coverlines are in red to draw attention to them, although not so much that it distracts from the main feature.